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Saturday, November 21, 
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In the thick of things

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dstanley2006,jpg.jpgThe Thomson Corp. got going in 1934, when Canadian entrepreneur Roy Thomson bought his first newspaper in Ontario. In subsequent decades, Thomson acquired and divested its way into and out of a wide variety of businesses in Canada, the U.K. and the U.S.: newspapers, television, magazines, even oil and gas and travel. In recent years, however, the buying and selling, complemented by internal initiatives, has taken on a much clearer theme. Richard Harrington, the CEO since 1997, has been leading a transformation of Thomson, from a diversified holding company to an operating one with a well-defined mission: delivering information and analytics to the world's growing cohorts of knowledge workers.

In a sense, the bet on knowledge workers is twofold. There are those the company counts as customers for its four market groups -- the professionals in law, finance, science and healthcare, and education and training for whom Thomson provides what it calls "workflow solutions." Then there are the ones inside Thomson who must devise and execute its challenging strategy. Generating complex products and services for demanding customers at the world's major law firms, banks and pharma companies has involved reorganizing Thomson's own knowledge workers, and creating some senior roles at corporate level. In February, Michael Wilens moved up from the Thomson Legal & Regulatory unit to become corporate chief technology and operations officer. The month before, Richard Benson-Armer moved up from Thomson Learning to become corporate chief strategy officer.

As those recent moves suggest, the transformation of Thomson -- a company whose revenues grew 8% last year, to $8.7 billion -- is in some ways still a work in progress. But one part of the operational evolution is pretty well advanced: that of the legal department. The changes there have been led by Deirdre Stanley, an M&A lawyer by background. She arrived from USA Networks (now IAC/InterActiveCorp) in 2002 as Thomson's general counsel, with a mandate to do things differently. "The idea," she says, "was to make the legal department into a more strategic business partner."

More strategic? At first that sounds odd, since deal-driven Thomson has long used its legal team to execute transactions. It's one thing to buy and sell assets for a holding company, however, and quite another to support growth at a company where acquisition issues are tightly intertwined with operational ones. "There's no shortage of good M&A lawyers," Stanley says. "It's a lot harder to get someone who has the institutional knowledge within your organization to spot issues early and help make a transaction more meaningful." At a company with Thomson's ambitions, being a knowledge worker of the legal variety requires -- well, more knowledge. Not just of the law, but of the day-to-day businesses.

Four years later, a more strategic legal organization is largely in place. Companywide, there are about 40 lawyers. Working at corporate level are Stanley and about 10 specialists in areas such as intellectual property and human resources, including a few geographic specialists who concentrate on European matters. At the market group level are small legal teams led by general counsels who have M&A experience and are also involved in the strategy and day-to-day business of the groups. Explains Darren Pocsik, general counsel at Thomson Scientific and Healthcare: "Deirdre's mission was to really embed the lawyers at a very senior level in the four market groups. Get us involved and sitting on the executive committee of those organizations, ensuring that we spent time with the chief strategy officers and the other senior executives inside and out."

Thomson's legal setup isn't unique; in fact, it recalls the legal organization General Electric Co. started putting in place in the late 1980s and early 1990s (see page 32), though of course, Thomson is much smaller. Still, a look at how this team contributes to the Thomson growth story is illuminating, both for the light it sheds on legal-team contributions to dealmaking at a company with a global, information-age strategy, and for the way it confirms a larger truth: To be an effective member of the deal team, you need to be an effective member of the business team.

Even more than GE, Thomson has been shaped by deals. Acquisitions and divestitures have even shifted the company's geographic center of gravity over the years, from Canada to the U.K. (where Thomson once owned The Times of London, among many other properties) to the U.S., where it now earns more than 80% of its revenues. Since 2002, Thomson has been listed on the New York Stock Exchange as well as Toronto's exchange, though it remains majority controlled by the Thomson family via their Canadian holding company, the Woodbridge Co. Ltd. Kenneth Thomson, son of founder Roy (who became Lord Thomson of Fleet in 1964) is chairman of Woodbridge; his son David is chairman of Thomson Corp. and deputy chairman of Woodbridge. Thomson headquarters today are in a modern high-rise in Stamford, Conn., with the company logo prominently displayed to drivers enduring the traffic on Interstate 95.

Information, please
The newspapers are history. Today's Thomson sells "workflow solutions" -- information and analytics that help professionals in four major fields make better decisions.
Market group
Products include
No. of employees/
No. of countries
2005 revenues ($bill.)
(% increase)
2005 operating income ($mill.)
(% increase)
Legal & regulatory
Westlaw, Westlaw Litigator
17,300 employees/
22 countries
$3.5
(7%)
$982
(9%)
Learning
Thomson Delmar Learning, Thomson Gale, Thomson Prometric
9,400/
39
2.3
(7%)
250
(7%)
Financial
Thomson ONE, Thomson TradeWeb
8,700/
22
1.9
(9%)
334
(14%)
Scientific & healthcare
Thomson Pharma, Delphion, Derwent World Patents Index
4,700/
26
1.08
(14%)
235
(21%)
   
Total:
$8.7
(Up 8%)
$1.46 bill.*
(Up 9.8%)

*Reflects corporate expenses and amortization

Source: Thomson Corp.

Transactions have also been the means for achieving the current business mix. (See table.) The Thomson Financial market group, for example, is the product of 41 acquisitions so far, from Technical Data Corp., purchased in 1980, to Global Securities Information Inc., bought last year. Similarly, West Publishing (acquired in 1996), Information Holdings Inc. (2004) and Capstar (2004) are now part of the market groups in legal and regulatory, science and healthcare, and learning, respectively. Major divestitures, meanwhile, have included the sale of Thomson Travel for $2 billion in 1998 and the sale of the company's community newspaper assets in North America for about $2.5 billion in 2000.

In 2003, Thomson completed its exit from the newspaper business by selling its 20% interest in Bell Globemedia (which included its piece of Toronto's Globe and Mail) to Woodbridge, the family holding company, for $279 million. At that point Harrington and CFO Robert Daleo, who together had previously led the Thomson Newspapers unit, were running a company that was fundamentally changed from its newspaper days. Revenues came increasingly from electronic products, software and services. Today the proportion is 70%. "The idea is to shift resources to what offers a greater upside," says strategy chief Benson-Armer, a native South African whose resume includes a ten-year stint at McKinsey & Co. Lately, the upside has looked especially promising; for the first quarter of 2006, revenues were up 7%, to $1.93 billion, and operating profit was up 19%, to $143 million.

The four market groups vary in maturity, culture and size; Science and Healthcare, the smallest, is also the fastest grower, posting top-line growth of 14% last year. The same strategic themes predominate, though: gathering and integrating more and more information and analytic capabilities, and working more and more closely with customers. "We want to enable professionals to take better decisions, faster," Benson-Armer says. It's a simply stated goal with many operational implications -- not least for Stanley's legal team. "Now," she says, "our business faces very complex legal challenges and risks."

The legal complexities range from managing intellectual property rights to antitrust and liability issues to a big increase in the size and scope of the customer relationships. Just how large the customer contracts can get was demonstrated in 2002, when Thomson signed a $300 million, five-year deal to develop and implement a new financial workstation for Merrill Lynch Financial Advisors. "We really wanted that one," says Darren Pocsik, who left a job as an M&A lawyer at Jones, Day, Reavis & Pogue to join Thomson in 2000 and was group general counsel for Thomson Financial at the time of the Merrill deal. "I spent more than half my time working on that one project. The good news is, we eventually won it."

From a legal standpoint, such deep customer relationships start to generate some of the issues that arise in joint ventures. "A lot of the time," says Stanley, "we're working directly with their tech people to develop something that integrates very seamlessly into their workflow. Now, what aspect of that is theirs, and what aspect is ours? The IP issues in particular can be really challenging. And the improvements going forward: What is it that you're entitled to, versus what you'll have to pay for?"

In healthcare, liability issues come to the fore. "We have databases that are being used in hospitals," says Stanley. "Doctors and nurses are relying on them to determine which drug to use. Sometimes we're developing the content, and other times we're licensing the content from another company. We have all kinds of back-end processes to ensure that the content we've developed is accurate. And we must be sure that our content providers also exercise that same level of care, and we have to avoid exposure if, God forbid, they make a mistake."

The healthcare operation also has to stay on the right side of privacy laws. Thomson's MedStat service, for example, tracks sensitive employee healthcare information for corporations and hospitals. Good compliance systems are a key part of the business.

The list goes on, but you get the idea. These and other legal-operational issues are bound to figure prominently in any acquisitions, which is why it is now the general counsels at market group level who most often take the lead in executing deals. Before Stanley arrived, by contrast, a corporate-level legal group serviced all the businesses, knew each of them less well and tended to be far more reactive than someone who sits on the market group's executive council, as each of the GCs now do.

The GCs report to Stanley, but with a strong dotted line to the market group CEOs. They can raise issues early: If the target is licensing in a particular piece of technology, what are the limitations on Thomson's ability to fold that technology into a suite of products? How will change-of-control provisions in the target's customer and supplier contracts affect a deal? During due diligence, the GCs can more accurately gauge risks such as pending litigation or, perhaps, tap the in-house IP expert at corporate level for help in assessing the value of a particular patent. Also, once the deal is closed, the market group GC knows he or she will live with the judgments that went into it.

The deal issues that Stanley tends to wrestle with, meanwhile, are the relative few that need to be handled at the corporate level. Many of the market group deals aren't big enough to warrant her involvement, but acquisitions above a certain size -- particularly if they involve public companies -- definitely do. In those cases, Thomson is more likely to look to outside counsel for expertise in securities law, say, or just to supplement its internal resources. Stanley will be involved in selecting outside counsel, and also in anything to do with regulatory relationships, mainly with the Securities and Exchange Commission and antitrust authorities.

Regulatory relationships need corporate-level oversight. "On the antitrust side," Stanley says, "I need to understand the arguments we're making as to why a deal or any other transactional matter isn't anticompetitive. The markets where we play are complex, and we are one of the big names. So we expect that from time to time, the DOJ may review one of our transactions simply because at a high level, it sounds like the businesses at issue are in the same market. Our approach is to go before the regulatory authorities with a certain intellectual honesty that hopefully gives them the confidence that their concerns have been fully evaluated and either aren't an issue or can be addressed."

Thomson's $441 million acquisition of publicly traded Information Holdings Inc. in 2004 spotlights how the company has come to approach all these matters (see box). Besides adding IHI to the scientific and healthcare group that year, it augmented the financial group's offerings with the $535 million purchase of TradeWeb Group LLC, a big online bond-trading platform. Total acquisition spending in 2004 was $1.5 billion. Since then the pace has been slower but still steady; the total was $289 million in 2005, and CEO Harrington projects $200 million to $500 million worth of deals this year.

The "portfolio optimization" (as Thomson terms its divestiture program) continues as well. Four properties, including American Health Consultants and the U.S. operations of Thomson Education Direct, were put on the block in February. Though they combined to produce $180 million in revenues last year, they didn't fit comfortably into the workflow-solutions strategy. Just last month, Thomson announced that it had completed the sale of Law Manager, and intended to sell Lawpoint, from the Legal & Regulatory group. Together, those two properties had sales of about $40 million in 2005.

Outsourcing initiatives are another aspect of Thomson's transformation -- and another big task for the legal team. In February 2005, the company struck a five-year deal with Hewitt Associates to provide human resource services for Thomson's 28,000 employees in the U.S. Steve Moll, Thomson's senior HR lawyer, naturally played a key role here, says Stanley. "We had to have a lawyer who was right in the middle, to kind of translate what it is we're trying to achieve," she says.

For all the activity to date, Thomson's leaders reckon they're just getting started. The company is operating in markets that, as Harrington defines them, add up to more than $80 billion in sales a year, and are still growing well. So even though Thomson is already No. 1 or No. 2 in many of those markets, it still sees major opportunities out there. Especially attractive is the developing world -- including China, where Benson-Armer points to rapidly increasing numbers of lawyers, pharmaceutical researchers and other knowledge workers. Acquisitions in China are possible, though some sectors that are attractive to Thomson are still closed to foreign investors. Elsewhere around the world the deals are sure to continue, with the teams assembled to do them staffed for local conditions. One notable difference (at least so far) is in the way the legal team handles international deals."We rely much more heavily on outside counsel," Stanley says.

Thomson's strategic vision is a journey, not a destination, Harrington says. Given the rapidly evolving worlds of knowledge work and information technology, it could hardly be otherwise. There will be more than a few things to figure out on the way.

One key question has to do with the mix of acquisitions and home-grown innovation. As the market groups build scale, will they be able to stay as close to customers as the entrepreneurs who started many of the companies Thomson has bought to date? The answer will figure in the activities of the legal team, and the rest of the knowledge workers who are moving Thomson forward.

But here's a safe bet: They're bound to be busy.

Acquiring and absorbing a mini Thomson

It wasn't a coincidence that Information Holdings Inc. was a sort of microcosm of Thomson Corp. The CEO, Mason Slaine, was a former Thomson executive who built IHI through multiple acquisitions, taking it public in 1998. By 2004, the fast-growing company was generating $81 million in revenues from a loose collection of businesses such as MicroPatent, an intellectual property information service, and IDRAC, a global regulatory database for the pharma industry.

Likewise, it made a lot of sense for Robert Cullen, CEO of Thomson Scientific and Healthcare, to have his top team keeping an eye on IHI. Its assets were highly attractive, and its investors were likely to be looking for an exit at some point. "We spent many a late night with our senior executive team talking about the business," recalls Darren Pocsik, general counsel for TSH. One topic: How nicely MicroPatent and IDRAC would fit into the comprehensive Thomson Pharma service then under development. "We started running models and giving some thought to what an acquisition would look like," says Pocsik. "So that when we got an inkling that they were hiring a banker and they were going to be in play, we were extremely well prepared."

The head start came in handy, because by late May of 2004, when IHI publicly confirmed that it was "evaluating strategic alternatives," things were moving pretty fast. If Thomson was going to prevail in what was shaping up as a highly competitive auction, there would be a lot more work ahead for everyone on the team, from Shahir Kassam-Adams, TSH's senior vice president of strategy and development, to the outside counsels Thomson retained at Covington & Burling and Shearman & Sterling LLP.

Diligence was no picnic. Slaine did a good job of controlling access to people and information, Pocsik recalls -- simple prudence on the seller's part, since IHI was, after all, shopping itself to competitors. Who were the other bidders? Reed Elsevier Group plc and Wolters Kluwer were probably among the leading contenders, says Pocsik. Most of the PE buyers, he thinks, dropped out over the economics. Soon, IHI told TSH it wanted to hammer out a deal -- fast. "We stayed up for two and a half days straight negotiating a purchase agreement so that it could get presented to their board on a Sunday evening and we could sign early Monday morning before the markets opened," he says.

On June 28, the two companies announced that Thomson was buying IHI for $441 million. That was a milestone but not the end of the journey. There was an antitrust review to clear; Shearman & Sterling took the lead on that. Meanwhile work that began during the auction or even before -- involving employment contracts, supplier contracts, customer contracts, the tax inefficiency of IHI's multiple legal entities, among other things -- took on a new urgency. "We paid a fair price, but nonetheless it was a lot of money, and we needed to quickly execute on our integration plans in order to drive growth," says Pocsik.

Actual integration got going in November 2004, once the deal closed. It was led by Steve Quinn, a veteran Thomson Scientific business manager.

In the end, Thomson was able to pay the most for IHI because its executives believed they could do the most with the assets. When the deal was announced, Thomson CEO Richard Harrington talked about a "seamless integration" of IHI.

Some of the integration is ongoing. Thomson Pharma, off to a good start since its introduction in 2005, is slated to get three new modules next year, incorporating content and tools from various acquisitions. In the second quarter, customers should see a new regulatory affairs offering -- based on the IDRAC database gained in the IHI deal. - Kenneth Klee



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