Many joint ventures call for the partners to build a manufacturing plant or synchronize operations. Hardly any call for them to set up a vertical countrywide infrastructure by teaming with governments and numerous companies in numerous industries.
That's what's required for the electric vehicle JV between Nissan Motor Co. and Renault SA. Not only will the companies have to produce the batteries and manufacture the cars, the
new industry business model calls for a post-sale service-oriented structure, as Nissan CEO Carlos Ghosn, CEO of both of these closely connected companies, has explained.
The Renault Nissan Alliance,
which announced a partnership with Portugal on July 9, will market the idea of electric vehicles and study the infrastructure and related organizations required to create a
nationwide network of charging stations for them. The lack of charging stations is a big hurdle for the project; deals with parking lot and railway companies to set them up may be part of the solution.
The deal with Portugal calls for the alliance to mass market its electric vehicles to consumers in Portugal, starting in 2011. As CD previously reported Nissan is
fully charged on the electric JV and plans to mass-market electric vehicles to consumers globally by 2012. -
Baz HiralalNissan plans electric cars in Portugal
Join Corporate Dealmaker's LinkedIn forum
Juergen Lasowski
And the winners are...
