Posted on September 4, 2008 at 9:34 AM
Filed under: Corporate Strategy | Deal International | Integration
Tagged: iPod , mel karmazin , xm-sirius

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The merger's complete, but the challenges are considerable. With 18.5 million listeners, the company is still short of breakeven. CEO Mel Karmazin is optimistic about synergies, but technical incompatibility is a hurdle. The debt structure is, in the CEO's own words, "ugly." At the same time, being the sole satellite radio provider offers major opportunities in the competition with iPod and other distribution channels.

These themes and more are explored in a report in the latest Knowledge@Wharton. - Kenneth Klee 

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