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Dentsu Inc. reportedly bid $700 million for Microsoft Corp.'s (NASDAQ:MSFT) Razorfish digital marketing unit in August, only to lose out to a $530 million bid from Publicis Groupe SA. The reason, reportedly, was that Dentsu, Japan's largest ad agency, lacked the U.S. commercial presence to compete with the five-year strategic...
Posted on September 3, 2009 10:07 AM
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