The Deal
Sunday, November 8, 
2:17 pm

PepsiCo reorganizes too

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Amid all of Monday's chatter about changes at Citigroup Inc., IAC/InteractiveCorp, Kraft Foods Inc. and Time Warner Inc., it seems PepsiCo Inc.'s plan to split into three went overlooked. Basically, PepsiCo is dividing its U.S. food and beverage operations into two units and then creating a separate unit for most of its international assets.

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Frito-Lay and Quaker will form PepsiCo Americas Foods, and the soda business will combine with Gatorade and Tropicana to form PepsiCo Americas Beverages. PepsiCo is using the term Americas to encompass the two continents, not just the U.S., so PepsiCo International will include all business in Europe, Asia, the Middle East and Africa.

The restructuring is a natural development that perhaps should have occurred following PepsiCo's $13.9 billion acquisition of Quaker in 2001. Additionally, while there is no indication that the restructuring portends dealmaking, it likely will make deals easier. — Matthew Wurtzel

See story from the Financial Times via MSNBC
See story from the Wall Street Journal (subscription may be required)
See story from Reuters
See story from Advertising Age
See Citi story from TheDeal.com
See IAC story from TheDeal.com
See Kraft story from TheDeal.com
See Quaker-Pepsi Postmortem from The Deal newsweekly
See Time Warner story from Dealscape





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