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Sunday, November 22, 
4:34 pm

European focus: Growth in domestic retail banking

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ToonCityBig.pngAccording to the fifth annual World Retail Banking Report released Wednesday by Capgemini plc, ING and the European Financial Management and Marketing Association, banks could lose up to 36% of their projected net income by 2017.

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The report cites increased competition from factors including tougher regulation on mergers and acquisitions, demanding shareholders, flexible technologies and new industry players. The report names four core methodologies banks should follow to sustain growth in their respective markets:

  • Combining fast time to market, innovation and local client intimacy;
  • Ensuring full multichannel integration and optimisation;
  • Increasing sales productivity through dynamic branch management; and
  • Leveraging a multibrand portfolio to create attractive value propositions for each market segment.
The study, based on interviews with 52 banking executives in 15 countries, also reveals three distribution strategies that can help banks to grow beyond the traditional retail banking business model and profit in an increasingly competitive market. - Baz Hiralal

Get a copy of the report here



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