The Deal
Monday, November 23, 
2:39 am

InBev's campaign to win over Missouri

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budweiser_longnecks_on_ice.jpgInBev SA seems to be facing a maelstrom of opposition from Missouri lawmakers, Congress, locals and labor because they fear losing Anheuser-Busch Cos. as a St. Louis-based company and hometown icon. These politicians have expressed opposition to a sale of the company for antitrust issues or national security.

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Even though legally the politicians may not be able to stop the InBev deal, it seems like they are trying to build up enough heat to roast InBev out of the deal.

This is precisely why InBev's CEO Carlos Brito has launched a campaign to win the hearts and minds of Missourians and to let everyone know he wants to take the St. Louis-based brand to the world. He even wrote an op-ed in the St. Louis Post-Dispatch.

While he may not win over the likes of Sen. Claire McCaskill, who said she will do everything in her power to "stop the sale," he's apparently convinced Warren Buffett, who owns 5% of the company, and is now supporting the sale. The Oracle of Omaha reportedly plans to speak with the members of the Busch family this week, according to the Sunday Observer.

Do you think politicians should get involved in the InBev-Anheuser-Busch deal? Get involved in the discussion on Facebook.- Maria Woehr

See Dealscape: Sorkin and why Anheuser-Busch needs to surrender now
See Dealscape: InBev warns Anheuser off Modelo
See Dealscape: InBev to Modelo: Make up your mind





Comments

From: doug,

I believe the senator from Missouri is being hugely xenaphobic in her perspective on this potential deal. "her personal comments" should be just that "personal". we have to remember this is to GLOBAL companies potentially coming together on the global stage. comments that that are being viewed all over the world and just add to the "local hick red-recked" stero-typing the the US is trying hard to eradicate.
Whether of not is is or is not a good deal for both companies should be left for them and their shareholders to decide. Politicians should keep way out.


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