FareChase, a travel comparison service acquired by Yahoo! Inc. (NASDAQ:YHOO) for undisclosed terms in 2004, has been
grounded.
A note on Yahoo!'s travel site says FareChase will no longer be available after Wednesday. The service claimed to provide the best prices on hotels, rental cars and airfare along with relevant tips and travel experiences from other users.
FareChase users will be redirected to Yahoo!'s main travel site starting Thursday, according to a
Bloomberg report. The move is likely a part of new Yahoo! CEO Carol Bartz's effort to streamline the company and shed underperforming assets. The company also plans to shutter an online storage service introduced in 1999 called Briefcase by March 30, the Bloomberg story said.
Closing down these small pieces of Yahoo!'s business is unlikely to move the needle too much at the company, but it's a start. -
Olaf de Senerpont Domis
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