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Tough integration ahead for WME Entertainment

Posted on April 29, 2009 7:23 AM
Although the merger of equals announced Monday between 111-year-old William Morris Agency LLC and 14-year-old Endeavor Agency LLC was preceded by six months of careful deliberation, those affected by the talent agencies' integration can expect at least another six months of pain.

"There's going to be a lot of hurt feelings, up and down the line," said Ken Sonenclar, managing director in the digital media and technology group of New York investment bank DeSilva & Phillips LLC. And that integration pain, he added, "seems likely to spawn new agencies in the near term."

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