Israeli VC firm Carmel Ventures is leading a $10.3 million second round of funding in Kontera Technologies Inc., a developer of in-text advertising technology that has offices in San Francisco and Israel.
Led by former tech entrepreneurs and execs, Carmel Ventures is one of Israel's most active tech VC firms, with $372 million under management. Earlier this year, it led a $5 million round in C-nario, which makes software systems for complex video displays used to advertise in large public spaces, such as airports and convention centers.
Kontera uses keywords on a publisher's Web page to link to relevant ads. Existing investors Sequoia Capital and Lehman Brothers Inc., who had previously invested $7 million, also are participating in the current round. —Mary Kathleen Flynn
See Kontera press release
See April 2006 story in TheDeal.com
Tags: online marketing
Continue reading below