After raising $71.5 million in its initial public offering, Vipshop Holdings Ltd. listed on the New York Stock Exchange Friday, March 23, under the ticker VIPS. The online discount retailer is the first Chinese-based company to IPO in the U.S. markets since last August, after a series of accounting fraud scandals curbed investor appetite. Donghao Yang, CFO of Vipshop, explains the company's strategy and reassures investors that the company has done "everything that's required" and has a "high corporate governance standard." Vipshop plans to use the proceeds from the offering for new warehouses and IT infrastructure. - Katie Roof