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Why Cadbury hates Kraft

Published January 6, 2010 at 10:25 AM
Cadbury plc (NYSE:CBY) executives and British government officials have repeatedly slammed Kraft Foods Inc.'s (NYSE:KFT) $16.3 billion hostile bid for the U.K. confectioner. Most recently British Business Secretary Peter Mandelson warned Kraft (The Deal Pipeline subscription required) against trying to "make a fast buck." But John Briggs, co-chair of the antitrust practice group at Axinn, Veltrop and Harkrider LLP, says the backlash against Kraft may be as much about culture as it is about price. See the video below or download it at iTunes. - Suzanne Stevens
 


Also see:
Antitrust and a breakup of Cadbury
Under spotlight, Cadbury bid hopes begin to melt
How Hershey might muster a Cadbury bid
Dealwatch: Confectioners: Cadbury, Hershey, more

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